About Call Me Pinderella
Pinterest doesn’t need a fairy godmother. But sometimes it could use a Pinderella.
Hello! I’m Hayley, the strategist behind Call Me Pinderella — a Pinterest management and coaching business helping bloggers, creators and businesses turn “I really should do something with Pinterest…” into an actual strategy.
I’ve been blogging for years. I know my way around content, keywords, audiences and the peculiar experience of creating something brilliant only to realise that approximately seven people and your mum have seen it.
That’s where Pinterest comes in.
No glass slippers required
I help businesses use Pinterest as more than somewhere to save kitchens they’ll never renovate and cakes they’ll never bake.
Pinterest can be a powerful discovery platform for your content, products and business — provided there’s a strategy behind all those pretty pins.
Through Call Me Pinderella, I offer:
- Pinterest management for businesses that would rather hand me the reins.
- Pinterest strategy and audits for accounts that need some direction.
- 1:1 Pinterest coaching for people who want to learn how to do it themselves.
- Digital Pinterest resources for DIY types who like a good workbook almost as much as I do.
In other words, you can ask me to do it for you, do it with you, or teach you how to do it yourself.
Why Pinderella?
Because I’ve spent a ridiculous amount of my life online.
Blogging, content creation and digital marketing aren’t things I discovered last Tuesday after watching three videos and buying a ring light. I’ve spent years working with online content and learning what makes people stop, click, read and buy.
Pinterest happens to sit beautifully at the intersection of the things I know best: content, search, visuals and strategy.
I also maintain my own publishing projects, which means I’m not just talking about Pinterest from the sidelines. I can test ideas, analyse results and learn from real content.
Because “this should work” isn’t nearly as useful as “I tried it — here’s what happened.”
What about AI?
Yes, I use AI.
I’m also completely transparent about it.
For some of my own content, I use a hybrid writing model: AI can help me develop structure and starting material, while I edit, rewrite, fact-check, add my own experience and make the final decisions.
AI is a tool in my toolbox. It isn’t the person holding the toolbox.
Strategy, judgement, client relationships, creative direction and knowing when an idea is absolutely terrible remain stubbornly human jobs.
Your Pinterest era awaits
Maybe you’ve got years of brilliant blog content gathering digital dust.
Maybe you’ve built an online shop and want more people discovering your products.
Maybe Pinterest is currently that thing on your marketing list that keeps being moved from Tuesday to next Tuesday.
Or maybe you want someone to sit down with you and finally explain what on earth you’re supposed to be doing.
That’s what Call Me Pinderella is here for.
No pumpkins.
No midnight deadlines.
No uncomfortable footwear.
Just thoughtful Pinterest strategy, plenty of pins and a woman who’s probably far too excited about your analytics.
Ready for your Pinterest transformation?
Call me Pinderella. 👑📌